Last updated: 30 June 2021

Welcome to the Goodhope Tyres Web site (the Site), its subsidiaries and/or affiliates. We are committed to maintaining the privacy and security of your information as you visit the Site. This Privacy Policy defines our commitment to protect the information we collect, use or disclose. We encourage you to read this Privacy Policy in its entirety. As the Site will continue to be developed to implement new technologies and improve the services and features we provide or as we may modify our collection, use and disclosure practices to assure compliance with applicable privacy laws, we may change this Privacy Policy from time to time without notice. For this reason, we encourage you to check the Privacy Policy each time you visit the Site. By using the Site, you agree to the terms of the Privacy Policy in effect at that time.

Information we collect

To help us tailor the Site to the needs and interests of our visitors, we may collect various types of information from you that do not identify you personally. For example, when you visit the Site, our Web server through the use of tracking devices may collect general data pertaining to you, including your IP address, the length of time spent on the Site, which pages you visited within our Site, which site you visited before coming to ours, and which Site you accessed when you left our Site.

Throughout the Site, you may voluntarily submit one or more forms to request additional information regarding our products and services. So that we may effectively respond to your request, these forms ask for your contact information such as: full name, contact number, e-mail address, vehicle details (including make, model, year, tyre size), products interest and additional comments. You may also voluntarily subscribe to our newsletter so that you may receive updated information and newsletters regarding our latest promotions, product launches, services and competitions, news etc via e-mail. Except for the personally identifiable information you voluntarily provide us as described above, we do not actively collect your personally identifiable information without your consent.

We also make use of a voluntary Google feedback form which can be completed in-store after purchase which captures name, surname, contact number, email address, fitment store, vehicle type, make, model, year, tyre size, wheel details. These details are used to understand our customer purchasing data and for direct marketing purposes.

Any information given voluntarily over the use of our social media platforms including Facebook, Facebook Messenger, Instagram and WhatsApp for Business will be treated under the same guidelines.

What we do with the information we collect

We aggregate the non-personally identifiable information we collect with information collected from other visitors of the Site to track overall visitor traffic patterns. This information allows us to develop statistics that are helpful to understanding how this Site is used by our visitors. We use this information to monitor, maintain and improve the functionality of the Site, making it more responsive to the needs of our visitors. We may also remove all the personally identifiable information and use the rest for historical, statistical, scientific or other purposes, consistent with applicable law.

The personally identifiable information you voluntarily provide us will be collected and disclosed to our designated Customer Representatives so that they may follow-up and fulfill your requests. While this personally identifiable information may be accessible by our webmaster or hosting service provider to perform functions related to the Site, we do not sell, rent or lease your personally identifiable information to third parties. We may however under certain circumstances permitted or required by law, collect, use, and/or disclose Personal Information pursuant to procedures that do not require giving notice or conducting related activities (for example, in connection with law enforcement investigations).


We place the highest priority on protecting information transmitted via this Site. For this reason, our Site uses unique passwords and user IDs to protect users of our Site and secure communication to prevent data theft. We take all commercially reasonable measures to secure and protect information transmitted over our Site, however we cannot guarantee that any electronic commerce is totally secure.

We require our employees, agents and others who may have access to or acquire personal information from us, including those engaged to provide support services, to adopt and comply with the principles and objectives of this Privacy Policy. We also align our Human Resource processes, policies, practices, and guidelines (for information that is collected or used relating to former, current, or prospective employees) to comply with this Privacy Policy.


Except as otherwise indicated above, we do not use cookies or any other types of concealed devices or techniques to collect your information.

Unsubscribing and opting out

You may unsubscribe from receiving e-mail notifications of our latest products and services at any time by sending a request indicating such desire to by e-mailing us on or by calling our Head Office on 021 591 5555. For your convenience, we will also include a link in each e-mail with instructions regarding the opt-out process.


We will maintain procedures consistent with applicable law for you to gain access to your collected personal information and, when appropriate, correct, change or delete any such information.

Childrens policy

We do not intend to collect any personally identifiable information from children through the Site. Please do not allow children under the age of 13 to provide any personally identifiable information ask questions or submit information via the Site. If we determine that a child under 13 has provided personal information in violation of this policy, we will delete that information as soon as practicable. If you become aware that such information has been provided by a child under 13, please send us an e-mail so we can delete the information.


As previously mentioned, we may modify and update this Privacy Policy or our related business practices at any time and from time to time without notice. Any such changes to this Privacy Policy will not be applied retroactively to information we have previously collected.